Entries by Kenny

8 Ways to Optimize Your Website and Improve Conversion Rates

As a business owner, you’ve probably heard the phrases “click-through-rate” or “conversion rate” and “optimize” more times than you can count.  If you’ve worked with a marketing company before, it’s likely these were all items on a long checklist of things to do and track.  Simply put, these are all items and buzzwords that are highly important when discussing your business goals and how your website helps you achieve them.   In this article, we’ll discuss 8 ways to optimize Read More >>