SEO Myths in 2019: BUSTED!

Oh, SEO! Sometimes I feel like the conversations on the topic are like the ones in a secret society, with everyone sharing some foolproof, unknown method guaranteed to take your website to the top of the Google results page. And let me tell you, that’s not the case. SEO is all about hard work and staying on top of current trends. But a lot of the time, I still meet with clients asking me about these ‘less-known’ methods - should they do it? A lot of the times these methods are just myths Read More >>

8 Ways to Optimize Your Website and Improve Conversion Rates

As a business owner, you’ve probably heard the phrases “click-through-rate” or “conversion rate” and “optimize” more times than you can count.  If you’ve worked with a marketing company before, it’s likely these were all items on a long checklist of things to do and track.  Simply put, these are all items and buzzwords that are highly important when discussing your business goals and how your website helps you achieve them.   In this article, we’ll discuss 8 ways to optimize Read More >>

3 Signs Your SEO Sucks

Small business owners are the wizards of DIY work.  Need to fix a copy machine?  Nobody owns copy machines anymore; throw it out the window and go to Kinkos.  That was a bad example, but as a small business owner, you know you’re frugal when it comes to certain everyday items you need completed.  That has somehow extended to Do-It-Yourself SEO. Your first mistake is thinking you know anything about Search Engine Optimization; you don’t, and it’s hard.  As someone who tried to do the Read More >>